We have 1.2 million users in 158 countries. That’s quite a growth curve since going freemium in 2009 w/100k users. Those MailChimp users upload an average 472,000 images per day. We serve about 115 million of those images per day (using about 3.5TB of daily bandwidth) Currently, we run … [Read more...]
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Some people start the new year with resolutions. I thought, why not start the year with 10 commandments for marketing -- resolutions to do marketing right; that is, marketing that takes into account how the modern landscape and modern consumers have changed. Thou shalt not target … [Read more...]
Out of 100 people, 1% will create the content, 10% will curate the content, and the other 90% will simply consume it. Excerpt Excerpt Out of 100 people, 1% will create the content, 10% will curate the content, and … [Read more...]
The largest portion of marketing budgets are now focused on customer retention first and customer aquisition second and branding third. Over the next year, 56% of respondents said that they will increase their online marketing spend, 54% will increase their social media spend, and 50% will increase … [Read more...]
The Modern Media Agency Series is supported by IDG. IDG predicts online ad spend will reach almost $35 billion in the U.S. for 2011, an increase of nearly 14% from 2010. While online advertising continues to register significant gains quarter to quarter, the percentage increases are nowhere … [Read more...]
For those who are interested in a little more than just the Top 100 Most Valuable Brands for 2011, the report breaks everything down by industry and region, while also providing some interesting opinion from industry leaders along the way. You can download the PDF report here, view the eReport … [Read more...]
I spread your idea because... Ideas spread when people to choose to spread them. Here are some reasons why: I spread your idea because it makes me feel generous. ...because I feel smart alerting others to what I discovered. ...because I care about the outcome and want you … [Read more...]
Great insights and background from Amy PorterField via socialmediaexaminer.com (See full article) #1: Average American Spent 7 hours on Facebook in January #2: 44% of Social Sharing on the Web Is Driven by Facebook #3: Facebook Yanks Number 2 Spot … [Read more...]
The Marketing Hourglass – (click to enlarge) via ducttapemarketing.com 1. Know – Your ads, article, and referred leads 2. Like – Your web site, reception, and email newsletter 3. Trust – Your marketing kit, white papers, and sales presentations 4. … [Read more...]
