Marketing Department Roles and Salaries [Infographic]

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Curated by Paul Helmick

I’m a Technology CEO and Experienced Entrepreneur. I love helping people use technology to grow their business. 

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  • Marketing is rapidly evolving, along with technology, including hardware, software, and the online ecosystem
  • Marketers’ day-to-day responsibilities, together with what’s expected of marketing departments and marketers, have shifted accordingly
  • So have marketing skill sets and the structures of marketing teams—as have attendant costs, including marketing salaries
  • Headcount is a large part of the cost of running a marketing function
  • An often overlooked cost of running marketing teams has to do with training and education, as well, which are vital for keeping up skills in a fast-changing environment
  • Here is how much to budget for marketing hires.

 

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