How Much Time Do Employees Spend on Social Media at Work?
Two-thirds (67%) of workers say they regularly check social media while at work 41% of workers say they check social media during lunch, and 40% say they check intermittently throughout the day 19% say they spend 0-15 minutes per day, on average, doing so; 17% say...
Facebook is THE Dominant Content Sharing Destination
An analysis of the 1 million most shared articles across the major social media platforms has revealed that 90% of shares occur on Facebook The most-shared articles skewed towards a positive sentiment (69.3%) as opposed to negative (23%) or neutral (7.7%). via Fractl...
Clinton vs Trump – Who is Winning At Online Marketing
An interesting chart of how the Battle Royale is playing out on social media Trump has far more followers on social media, as well as media exposure in general Trump is a more polarizing figure than Clinton, according to the sentiment analysis But when it comes to...
Cheat Sheet of Ad Sizes and Specs for Every Social Network
Is there anything more annoying than having your ad rejected because you missed one little detail – perhaps it’s not the right size, or too much text in a photo, etc… If you do any online advertising on Facebook or Twitter, ad sizes, specs and...
Email Marketing vs Social Media
Social media has great potential to give to drive a lot of traffic and exposure – but it takes a lot of experience and effort to get there Email marketing on the other hand is consistent and effective a not nearly as unpredictable as social media Here is a great...
Marketing Goals for B2B Content Marketing
88% of companies now use content marketing, defined as “a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience—and, ultimately, to drive profitable customer...
What Time of Day are Social and Messaging Apps Most Heavily Used?
Facebook Messenger, Instagram and Twitter all show similar usage curves during a typical day The figures indicate that 6PM is the peak hour for Facebook Messenger, while Twitter and Instagram usage are highest at 7PM and 8PM, respectively. ...
Easy Free Tool to Create Social Media Graphics (Pablo by Buffer)
If you have to make social media graphic posts for your organization you will love this Free Chrome Extension – works anywhere Choose any graphic from the web, their free library or local image Add any text and to the image, style it Save it or post it in any of...
Top stategies companies use to introduce customers to new products
Here are the top ways companies try to attract new customers and and resolve these two questions. Are consumers aware that we can satisfy their need? Are they aware that they even have a need that can be satisfied? The top five ways were: Online advertising (60%)...
97% of all adults with a social media profile say they use Facebook
Facebook of course is and will likely remain number one – marketers take note… Younger users also use Twitter, Instagram and YouTube more. Via: Posts from the Econsultancy blog
Infographic: The State of Social Media Marketing 2015
Key Points to Know Facebook reigns at top of the list. Instagram (a Facebook entity) is now third behind YouTube and ahead of Google+. Twitter and Pinterest rule on mobile devices with interaction, way ahead of YouTube, Facebook, and LinkedIn. Short video media and...
Starting to listen to the biography of Steve Jobs.
This looks to be about 12 hour audiobook on Audible. But the introduction personally read by the author is extremely interesting and insightful. I think I will enjoy the experience a great deal
The Wall Street Journal is 125 years old today!
It started as a four-page afternoon update to the investor clients of Charles Dow and Edward Jones. Today it is the nations top daily newspaper with a paid circulation of over 2.2 million subscribers. WSJ at 125: A Letter From the Editor...
How American Adults Spend Their Time Online
Social networks account for the single largest share of consumers’ time online, then email, video and search. Via: Marketing Charts, Stats, Facts & Trends
Table: Number of Users on each Social Media Site: April 2014
Facebook: 1.23 billion monthly active users via Facebook YouTube over 1 billion monthly unique users via YouTube Twitter: 241 million monthly active users via re/code Qzone: 599 million monthly active users via TechCrunch Sina Weibo: over 500 million users via The...
iPads and Kids Infographic
Interesting facts: 7 out of 10 children are using tablets. That’s UNDER 12 years old. There are over 20,000 learning apps which are great for children! A study found that iPads actually improved kindergarten scores after 9 weeks of use in every literacy measure. Via:...
Time Spent in Mobile Apps, by Category
Productivity apps rule the day. What are some of your favorite mobile productivity apps? For me it’s Evernote, Basecamp, Nozbe, Drafts, Instapaper, Skype, Google Voice, DropVox, GoogleDrive/Dropbox, Lastpass and Goodreader. Via: Marketing Charts, Stats, Facts...
Crack for Media Multitaskers from DIshTV
As if we all don’t have more than one thing to do. Now you can watch six channels at the same time! Do you find yourself being overwhelmed by the amount of media that is available to everyone nowadays?
50% Americans get news digitally, topping newspapers, radio says Pew Research
It’s interesting to see online and digital news consumption shift to digital. Most everyone today is getting news on their cell phones, tablets or mobile device. Increasingly social networking sites are becoming a primary source of news. via Pew Research to see...New LinkedIn feature lets you search updates from all your connections
[youtube]http://www.youtube.com/watch?v=BDhj72OPCZk&feature=player_embedded[/youtube] This will help you get more relevant insights through the professional lens on what people are sharing and tweeting.
Email Still Ranks as #1 in Media Business Value
via marketingcharts.com Email is ubiquitous with complete deployments at the organizations of 94% of the respondents in the survey. Simply said… Everyone has it. Everyone knows how to use it. It’s going to be around for a long time to...
Social Network Ad Spending to Grow 600%
via marketingcharts.com Combined advertising and promotional spending will hit $38 billion by 2015, roughly 440% more than the $7 billion projected for 2010, according to a new white paper from Borrell Associates. In 2011, social network ad spending will grow...