30% of Young Adults Online “Almost Constantly”
75% of Americans are online daily 21% of younger US adults report going online “almost constantly” Mobile connectivity is linked to the frequency of going online. Source: Pew Research Center’s Internet & American Life Project...
Mobile Devices Account For Almost Half of Search Ad Clicks
Mobile devices rose from 43% of North American search ad clicks in Q3 2015 to 48% share in Q4 2015 The increase was driven entirely by mobile phones, which grew 6% points to 33% click share, more than double the share of search ad clicks represented by tablets (-1%...
The Rise of Mobile vs Desktop Infographic
Whatever your organization publishes, text, graphics or video, most people from now on will view it primarily on a mobile device. This changes how you think about content creation forever. What do people do on their phones? Get information (99.5%), surf the Internet...
What Time of Day are Social and Messaging Apps Most Heavily Used?
Facebook Messenger, Instagram and Twitter all show similar usage curves during a typical day The figures indicate that 6PM is the peak hour for Facebook Messenger, while Twitter and Instagram usage are highest at 7PM and 8PM, respectively. ...
Mobile Email CTO Rates 40% Higher
Want to get your emails read? Make them easy to read on mobile. 45% of email opens occurred via mobile, 36% via desktop and 19% through a webmail client. Click to Open Rates are 40% higher for mobile responsive emails You must think ‘Mobile First’ today...
Larger phones now dominate mobile usage
Most mobile device usage has centered on the larger 5.5″-6″ mobile phone (phablet). There are still some people out there using smaller mobile phones and small tablets Much of the world is converging around a single large phone. Here’s a forecast of future...
How Often Do US Smartphone Owners Check Their Devices?
52% of US smartphone owners say they check their phone a few times an hour 41% of they check their phones every few minutes Also it’s more if you’re younger, or a female or have an iPhone. 80% of device owners keep their smartphone near them almost all...
90% of US Mobile Internet Time is in Apps vs Browser
On our phones, we use apps much more than we use the web browser Facebook gets almost 19% of our time Gaming apps have declined some Social / Chat apps increasing Via: Marketing Charts, Stats, Facts & Trends
Mobile Email Use Highest on iPhone then Android
Make sure your company’s emails look fantastic when viewed from an iPhone, because that’s what most people are using to read their email. via Mobile Emai Opens Increase 123% in 18 Months – Litmus.
Mobile Email Opens Increase 123%
If you or your organization are not ensuring that your emails look great on mobile devices, you might be missing out on connecting with your community. via Mobile Email Opens Increase 123% in 18 Months – Litmus.
Growing Numbers in Mobile App Adoption
<div class=”posterous_bookmarklet_entry”><img src=”https://www.paulhelmick.com/wp-content/uploads/2010/09/media_httpwwwpointabo_kCsAg-1.png.scaled500-1.png” width=”276″ height=”235″/> via...Report: Be Mobile or Be Dust. 53 Reasons Take Mobile Seriously
View the full 53-page powerpoint report on Slideshare via adage.com Companies who are not already engaging with stakeholders via mobile are missing infinite business and revenue-generating opportunities created by exponential mobile growth. And, once mobile is even...
Teen’s use of Mobile Media (Chart)
via adweek.com Teen usage of mobile phones focuses heavily on texting, both sending and receiving. In Q2 2009, the top-ranked mobile activity for teens was messaging, with 84 percent of teens sending a text message and 55 percent of teens sending a picture...