Marketing | Paul Helmick

Great example of how @Wendys structures a Twitter promotion #twEATfor1k

In going through the drive-through at Wendy's yesterday, I noticed this new twitter promotion decal on the drive...

Marketers plan to split their online advertising between direct response and brand advertising initiatives Driving...

LinkedIn now counts over 200 million members, in more than 200 countries, and in 19 languages around the world. Check...

If you want your content to be shared... Video works. Mobile video viewers are highly likely to share mobile video...

Incredible Twitter Statistics for 2012 via Brian Honigman: 100 Fascinating Social Media Statistics and Figures From...

Extremely insightful infographic to help increase the effectiveness of your business email marketing activities. via...

Incredible. I certainly find myself thrilled by this fact! via Infographic: We've Become The United States Of...

Make sure your company's emails look fantastic when viewed from an iPhone, because that's what most people are using...

If you or your organization are not ensuring that your emails look great on mobile devices, you might be missing out...

I find this amazing that people will follow a fan page even more than a company's website. Do you have your...

Q. Which of the following email campaign elements do you routinely test to optimize performance? via MarketingSherpa ...

Facebook rules. And Twitter is right behind them. After that.. It's a mixed bag. via Top 10 Sharing Platforms – August...

Email is here to stay... and brands must learn to make the most of it. Limited marketing budgets often force...

Very helpful guide. it's a frustration for many marketeers to have to juggle between modern web standards and then go...

This is a wonderful example of humor and wit being used at the point of purchase to put a smile on your face.

Using Camtasia to make 10sec video intro’s for screencasts, using video background, logo, custom text and voiceover.

Using Camtasia to make 10sec video intro’s for screencasts, using video background, logo, custom text and voiceover.

via cdn.ientry.com .

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See the full gallery on Posterous .

In particular, ad budgets earmarked for the desktop Web will shift to mobile in the next five years, propelling U.S....

We have 1.2 million users in 158 countries. That’s quite a growth curve since going freemium in 2009 w/100k users....

Some people start the new year with resolutions. I thought, why not start the year with 10 commandments for marketing...